GoGoChart’s Venture into Global Markets https://youtu.be/G_myWVW8JUU Video Source: TVB Recently, GoGoChart was part of a delegation led by the Financial Secretary of Hong Kong to visit Saudi Arabia. The team participated in various investment discussions, aiming to establish connections with local investment firms. Daniel Lo is confident about future collaborations, believing that wherever there are smartphones, there is a need for digital marketing services. This visit also showcased GoGoChart’s potential and applications in digital marketing, marking the first step towards entering the Saudi market. Through its innovative AppAura platform and the application of AI, as well as being selected for training at Plug and Play, GoGoChart is leading a new trend in Hong Kong’s digital marketing company. As it expands into international markets, GoGoChart will continue to explore more opportunities for collaboration with various enterprises, driving the development of App Marketing. In the future, GoGoChart is set to shine on the digital marketing stage. About GoGoChart GoGoChart is an eight-year-old digital marketing company based in Hong Kong that has recently been selected for training at Plug and Play, one of the world’s largest startup accelerator platforms. Plug and Play aims to drive innovation by connecting global entrepreneurs, businesses, and investors, allowing GoGoChart to showcase its innovative capabilities in App Marketing. Founder & CEO Daniel Lo notes that GoGoChart originally started as a technology software company focused on developing mobile applications, ultimately transforming into a digital marketing company as it gained experience. Innovative Platform AppAura GoGoChart’s AppAura is an AI-Driven Campaign Management Platform that utilizes artificial intelligence (AI) technology to simplify advertising management and production processes. This platform makes advertising placement smoother, allowing even children to easily grasp its use. Daniel Lo explains that AppAura can analyze a brand’s social media data, extract keywords from past advertisements, and generate relevant ad content, further enhancing advertising effectiveness. Traction & Industry Recognition in the United States of America. https://youtu.be/TJyCvvoJ_bUVideo Source: KTSF Since its establishment, GoGoChart has garnered several awards, including a spot on the 2023 Financial Times list of Asia’s fastest-growing companies and an invitation to be listed on Lightspeed Venture Partners, a multi-stage venture capital firm focused on accelerating disruptive innovations and trends. Our prestigious clientele includes renowned brands such as Uber, Philips, and HSBC. Daniel Lo emphasizes that their success stems not from low prices, but from providing high-quality services, which are the main driver of new customer acquisitions. He states, “Our customer referrals are our biggest source of new clients,” highlighting the trust and satisfaction that GoGoChart delivers. If you’re excited by innovative marketing solutions or breakthrough AI technology, don’t hesitate to reach out! We’re eager to help you explore how our cutting-edge tools can drive your success. Contact us today to start the conversation.
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During his recent tour of the West Coast of the United States, Financial Secretary Mr. Paul Chan visited five innovative Hong Kong start-ups participating in the Hong Kong Science and Technology Parks Corporation (HKSTP) Startup Booster Programme. Among these ventures was GoGoChart, a company that has made significant strides in the field of digital marketing through the use of AI. Showcasing Innovation GoGoChart developed an AI-powered digital advertising management platform designed to streamline the advertising process. The visit by Mr. Chan offered an opportunity for GoGoChart to showcase its latest product solutions and innovations. The Financial Secretary expressed admiration for the entrepreneurial spirit of these start-ups, stating, “These entrepreneurs have demonstrated the courage to think and experiment boldly with innovation, leveraging technology to overcome significant challenges.” Bridging Regions Mr. Paul Chan highlighted the importance of collaboration between the Greater Bay Area and the San Francisco Bay Area, noting that both regions boast exceptional capabilities in innovation and technology. He emphasized that Hong Kong is ideally positioned to act as a “super connector,” facilitating the integration of talent, capital, and technology from both regions. This connection unlocks greater business prospects for all involved, reinforcing GoGoChart’s mission to expand its reach in international markets. Part of a Larger Initiative GoGoChart, along with four other high-potential start-ups, is part of HKSTP’s inaugural Startup Booster Programme. Launched earlier this year, the programme provides these companies with comprehensive training and tailored business development support in Silicon Valley. Partnering with the global innovation platform Plug and Play, the initiative aims to help start-ups penetrate not only the North American market but also other international markets, while actively seeking investors and strategic partners. Looking Ahead The participation in the Startup Booster Programme is a pivotal step for GoGoChart as it seeks to enhance its AI-driven solutions and broaden its market presence. With continued support from HKSTP and the insights gained from industry leaders, GoGoChart is poised to make a significant impact in the digital marketing landscape. As the company progresses, it stands ready to unlock new opportunities and drive innovation within the sector. In conclusion, GoGoChart exemplifies the entrepreneurial spirit and innovative potential of Hong Kong’s start-up ecosystem, making it a noteworthy player in the global digital marketing arena. If you’re excited by innovative marketing solutions or breakthrough AI technology, don’t hesitate to reach out! We’re eager to help you explore how our cutting-edge tools can drive your success. Contact us today to start the conversation.
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As a future enabler of the digital space, GoGoChart Group (“GoGoChart”) empower brands globally with widely accessible, adaptive mobile and Web3 marketing solutions. GoGoChart has recently received the SME Award of the DHL – SCMP Hong Kong Business Awards 2022. This award aims to acknowledge companies that demonstrate commercial success and have made outstanding contributions to Hong Kong through diverse and innovative technology. （From left) Chee Choong Ng, Senior Vice President, Managing Director, DHL Express Hong Kong and Macau; Daniel Lo, Founder and CEO, GoGoChart; Carbee Kwok, Senior Project Consultant, GoGoChart; Liam Lo, Vice President, GoGoChart; Catherine So, Chief Executive, South China Morning Post (SCMP). Hong Kong Business Awards have been organized and presented since 1990 with the judging panel being annually formed by professional academia, chambers of commerce, banks, and past winners. Due to the ongoing pandemic and current downhill economic environment, the awards place significant emphasis on recognizing achievements in the area of corporate social responsibility this year. Organizational structure, culture, employee management and relations, ethical business behavior, achievement in customer, and stakeholder satisfaction are also parts of the judging criteria. Daniel Lo, Founder and CEO, GoGoChart (1st from right) and all winners of DHL – SCMP Hong Kong Business Awards 2022. Daniel Lo, GoGoChart’s founder and CEO said, “We are honored to receive such a prestigious award. It is a tremendous milestone and recognition of our growth as a company. The economy shrank through 2022, especially in Q3. Since then, we have taken measures to overcome this downhill economy. Our revenue increased by almost 50% compared to 2021, and we achieved 100% team growth.” Company culture has been crucial to our company growth and has enabled us to navigate the current environment. Our team members are the most valuable asset of GoGoChart. Working as one team has led us to achieve many milestones and industry recognitions. We would like to thank all our teammates for their hard work and the trust our clients and investors have instilled in us throughout the journey. There is no doubt that 2023 will be a challenging year. However, GoGoChart will continue to embrace the challenges ahead by optimizing our business model and investing in technology development.
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6th Anniversary: since its inception in 2016, GoGoChart Group has successfully promoted over 2,000 brands from all over the world. Stepping into our 6th year, we are making more changes to adapt to a whole new era; our services are now not limited to mobile marketing but have crossed over into the territory of Web3 as well. Daniel Lo, founder and CEO of GoGoChart Group, said: “GoGoChart is no longer categorized as just “mobile marketing” or “agency”. With the way the current trend is going, a digital transformation is forthcoming. To adjust, we will continue to innovate and expand our range of services, introducing performance-oriented marketing strategies to clients; using technology to break new ground and elevate qualities in the industry.” Our goal remains unchanged, we hope to diversify our marketing services and continue to empower our clients. And we would like to take this opportunity to walk you through the journey and growth of GoGoChart Group. It all started with mobile marketing in 2016 GoGoChart was founded 6 years ago. It was a time when many local companies in Hong Kong only offered app development services, with only a few options available for app promotions. We saw an opportunity and started offering professional mobile marketing services in both Hong Kong and eventually the global market. Our success has led us to become the partner of Apple, Google, Meta and Twitter, and closed our seed round investment in 2017. We reached new heights when being awarded the 2019 and 2021 Deloitte Hong Kong Technology Fast & Rising Star Program awards, and the Best Use of Mobile Online Campaign (inaugural season) by IAB Hong Kong in 2021 respectively. These achievements recognized our strengths and power in the industry throughout the years. Fast-growing over the past 6 years The company size, number of clients, and revenue of GoGoChart have risen significantly in numbers over the past 6 years. Stretching in scale and beyond Hong Kong, we have branched out into China, Philippines and Taiwan growing from a team of 5 people to a team of 36 people. In the early days of GoGoChart, 95% of our clients were mobile game companies. Over the past few years we have developed and diversified into multiple categories of customer bases across different industries and sectors. Manufacturing, retail, software, mobile application, gaming, news and entertainment, telecom, finance, web3, real estate, marketing, public relations, education, automotive, etc, achieving over 2,000 brands in across 20 countries. This is the beauty of “mobile”, there’s supposed to be “boundaryless”. In 2021, we achieved over HKD 50 million in revenue, a 265% increase from 2020. In the first quarter of 2021, triple-digit percentage growth in revenue was made, indicating notable business growth of GoGoChart and the diversification of our client portfolio. Embarking on a new chapter of Innovation in 2022 – Web3 Marketing In recent years we have witnessed the emergence of web3, a brand new phenomenon that has been changing our lives in many facets with the by-products of its technology. Cryptocurrency, NFTs, and metaverse projects are just some of the many examples. Ever since Facebook announced its decision to change its name to Meta, the market has shown great interest and curiosity in web3. Businesses have rolled out product after product to catch up with the current trend. Amid its booming popularity, we saw substantial demands for web3 marketing services. More and more businesses have been trying their hand at web3 projects, but the lack of knowledge and guidance has prevented them from preparing, launching, and even promoting their web3 projects effectively. As a result, we set up a fully-owned subsidiary Titans Block at the end of 2021, making use of our professional experiences and unique insights to provide clients with bespoke web3 consultation and professional marketing solutions. So far, we have helped a number of brands such as Tamjai International on their first NFT project “Souper Hero”, MetaSnake the metaverse project of METASENS, and the NFT game Apeiron by promoting their web3 projects, all of which have achieved outstanding marketing results. Amid its booming popularity, we saw substantial demands for web3 marketing services. More and more businesses have been trying their hand at web3 projects, but the lack of knowledge and guidance has prevented them from preparing, launching, and even promoting their web3 projects effectively. As a result, we set up a fully-owned subsidiary Titans Block at the end of 2021, making use of our professional experiences and unique insights to provide clients with bespoke web3 consultation and professional marketing solutions. So far, we have helped a number of brands such as Tamjai International on their first NFT project “Souper Hero”, MetaSnake the metaverse project of METASENS, and the NFT game Apeiron by promoting their web3 projects, all of which have achieved outstanding marketing results. In addition to implementing web3’s marketing services, we have launched a Software as a Service (SaaS) platform, and are rolling out our Marketing Campaign Management Platform (CMP). Without the need to possess any sophisticated skills or knowledge beforehand, our clients can market and set up campaigns to promote their apps through these platforms, bringing them an unprecedented one-stop marketing experience. Become the pioneer in Asia’s Web3 space Moving onwards, GoGoChart Group will continue to provide high-quality, innovative and reliable marketing solutions to clients globally and follow closely with the development of web3. Our goal is to become a leader in the field of web3 in Asia. To actualize our expansion plans, we have completed the Series B financing round and raised HKD 46 million in the second quarter. The funds raised will be allocated for business expansion in China, Japan, Taiwan, United States, Europe and Dubai, and to technology research and development. We have an in-depth partnership with Taiwan’s technology platforms to further diversify our services in the future. Thank you for your trust in GoGoChart! The success we achieved over these 6 glorious years was made possible only through the hard work of our teams. We would also like to thank our clients and partners for their trust in GoGoChart. To
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GoGoChart Technology Limited, an award-winning global mobile marketing and technology enabler who is the Google App partner in Hong Kong, has recently been awarded Deloitte’s Hong Kong Technology Fast Award and Rising Star Program 2021, remarking the company’s second consecutive win of this award thanks to its robust three-year revenue growth at 102%. The team proudly attended the award ceremony as one of the Cyberport start-up community members. Deloitte Hong Kong Technology Fast and Rising Star Program 2021 From left: Bong Chan, Deloitte TMT Industry Leader in South China; Daniel Lo, Founder and CEO of GoGoChart; Liam Lo, Vice President of Marketing of GoGoChart; Professor Kar Yan TAM, Dean of School of Business and Management, the Hong Kong University of Science and Technology In addition, GoGoChart team has also attended the 2021 Qianhai Guangdong-Hong Kong-Macao-Taiwan Youth Innovation and Entrepreneurship Competition awards ceremony hosted by The Y.Elites Association, and took home the Innovation Elite@Qianhai award under Corporate Growth Group, receiving the entrepreneurial funding together with the other 11 entrepreneurial awardees. Innovation Elite@Qianhai award ceremony Second from left: Daniel Lo, Founder and CEO of GoGoChart; third from left: Liam Lo, Vice President of Marketing, GoGoChart According to the latest report from Sensor Tower, the data and market intelligence provider of the mobile app ecosystem, global consumers’ spending on mobile apps in 2021 reached US$133 billion (approximately HK$1 trillion), an increase of 19.7% and 21% from 2020 and 2019 respectively, embodying enormous business opportunity. Riding on the momentum of GoGoChart’s outstanding performance achieved in Hong Kong and the APAC region, the company has officially expanded its footprint into the Greater Bay Area (GBA) with an office set up in Shenzhen, elevating mobile apps and brands from mainland China for their journey of going global. Meanwhile, GoGoChart is also actively diversifying and digitalizing its business model with the ongoing research and development of an intelligent advertising platform called CMP (Campaign Management Platform). The smart CMP aims to enable brands with relatively limited budget to automatically manage their mobile app and online marketing and advertising efforts. The platform is expected to be rolled out within a year, potentially exceeding the current revenue level generated by existing business streams. Daniel Lo, Founder and CEO of GoGoChart said, “While mobile apps have become the essential for global consumers, they have brought opportunities and challenges to global brands. As a leading mobile marketing technology brand in the region, GoGoChart not only provides premium services for mobile app brands in Hong Kong, but is also ambitious in developing an intelligent advertising platform and replicating this success model to mainland China. We hope to seize the opportunities in the GBA, bridging Hong Kong with the entire mainland for the next leap of our business in the coming three to five years.”
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GoGoChart is honored to be announced the winner of the Deloitte’s 2019 Hong Kong Technology Fast & Rising Star Program, showing a stellar performance with 594% growth! Our CEO Daniel receiving the award, presented by Deloitte. Deloitte established the Technology Fast Awards to recognize 10 fastest-growing tech companies that demonstrate remarkable growth in Hong Kong. Winning companies must have achieved at least three years of business operations and own proprietary intellectual property or proprietary technology that generates substantial operating revenue. Winners of the TF10 program 2019 and Daniel with an awkward smile. Ho Wan (left) and Daniel (Right) from Deloitte. Our team is extremely proud to be recognized in the technology industry by such a prestigious award. Being one of the winners, we are glad that we have amazing clients throughout the whole journey. The award recognizes the value and reflects the hard work of our amazing team. We look to finish off 2019 in high spirits and ready for more challenges in 2020!
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A big thank you to our partners at R ONE LAB, Ella Cheong & Alan Chiu, Solicitors & Notaries, and those who attended the event last week at R ONE ????. R ONE LAB is a series of events for entrepreneurs to connect with a panel of thought leaders, and identify these pain points and look for solutions to cure or prevent as soon as possible, before they become a major issues for their business. Our CEO Daniel Lo joined the panel discussion with two amazing speakers Charles To and Alex So, sharing insightful tips about fundraising for small businesses. We understand how important it is to have guidance and direction for startups entrepreneurs, and it is our pleasure to share experience to all the attendees. The event was successful and we look forward to future sharing sessions with you all soon.
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Our founder Daniel was invited to attend the HKTDC event for a sharing on his startup experience. GoGoChart Technology Limited was founded in 2015, where apps are massively produced and the digital market was extensively impacted. Having been in the industry for 4 years, Daniel and the team have gained solid strategic digital marketing skills for mobile apps. GoGoChart specialised in App Store Optimisation for start. In recent years, GoGoChart has experienced with more channels for marketing strategies such as Google Ads, Facebook Ads and Apple Search Ads. These channels have successfully helped enhanced our clients’ products by providing an all-around service targeting quality users on social platforms. Wi-Fi Ads and outdoor promotions are also services that GoGoChart provides, which are also an excellent source of leads generation. In this competitive industry, app developers are struggling to find its speciality and place in the same category on app stores. GoGoChart also experienced a hard time when it first founded, difficulties as a startup with excessive costings and shortage of resources. The solution of how to succeed as a startup business for Daniel is to embrace failure, “it’s when you experience failure and learn from your mistakes.”
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Nova Esports and GoGoChart are excited to announce our entrance into a strategic partnership to offer a breadth of marketing, advertising and consultancy services to game studios and clients throughout the world. Nova Esports CEO, Anthony Yeung, and GoGoChart CEO, Daniel Lo have been long-time friends and business partners, and are eager to begin this new chapter with a formal strategic partnership between their two companies.Nova Esports is a mobile-focused Esports organization with teams and creators on every continent, and a slew of championships to their name. To close out 2018, Nova was crowned the Arena of Valor European and South American Champions, followed shortly thereafter by a world championship in Clash Royale. Nova’s unrivalled dominance and reach in mobile has given the organization an enormous amount of expertise and knowledge in mobile gaming, across a variety of cultures and genres. GoGoChart is a mobile technology company that empowers their partners and apps to achieve maximum exposure within App Stores. With the growing dominance of mobile in consumers’ everyday lives, and the flood of apps constantly hitting the market, it can be almost impossible for a developer to distinguish itself from the crowd. GoGoChart addresses this problem through a combination of App Store Optimization and targeted search ads with strategic bidding for relevant advertising space. GoGoChart’s client list is a lengthy and prestigious one, with names ranging from Uber, to Alibaba, to BMW. Nova Esports’s extensive mobile-esports know-how combined with GoGoChart’s success in app marketing will represent a first-of-its-kind partnership where clients, particularly those involved in gaming, will gain access to strategic input from important stakeholders in the space, and then be able to amplify their strategy and message through GoGoChart’s existing models. This partnership will also expand both partners’ reach, with GoGoChart now looking beyond their Chinese focus to the rest of the world, where Nova has strong industry connections and a dedicated fanbase. Furthermore, this will solidify Nova’s infrastructure in the Chinese market and substantially strengthen it’s marketing capabilities. #GOGONOVA
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This is the first time GoGoChart is participating in Mob-Ex awards ceremony and we are honoured to receive 2 awards, Best Mobile Team, and Best Location-based Marketing! The Mob-Ex award is an award ceremony for companies from the mobile marketing industry to be rewarded for their brilliance in this fast-growing sector. Entries such as client marketers, media owners, agencies and mobile solution providers are all gathered to celebrate the region’s top mobile marketers. This is the first time GoGoChart is participating in Mob-Ex awards ceremony and we are honoured to receive 2 awards, Best Mobile Team, and Best Location-based Marketing! The Mob-Ex award is an award ceremony for companies from the mobile marketing industry to be rewarded for their brilliance in this fast-growing sector. Entries such as client marketers, media owners, agencies and mobile solution providers are all gathered to celebrate the region’s top mobile marketers. Since the mobile marketing industry is in ever-changing speed with new technology and products being produced every day, it is very challenging for app developers and digital marketing agencies to stand out among rivals. We are honoured to be awarded for Best Mobile Team, which recognises the excellent performance of our over-achievements in performing a client’s assignments over the submission period. This award recognises the time and effort we have put in for our clients and the establishment of our reputation in the mobile marketing industry. About GoGoChart GoGoChart, a tech enabled mobile marketing company headquartered in Hong Kong, being the Google App partner in Hong Kong, its mission is to become the world’s leading mobile marketing technology brand. Since its establishment in 2016, the company has helped over 2,000 brands and apps in more than 60 countries optimize and promote their apps. it has also evolved into an all-rounded digital marketing service provider after winning trust from thousands of brands. Key clients of GoGoChart include Fortune 500 companies, blue chip listed companies and SMEs from the finance, consumer, ecommerce and gaming sectors. GoGoChart was awarded the Hong Kong Technology Fast and Rising Star Program organized by Deloitte both in 2019 and 2021, the Best Use of Mobile Online Campaign (inaugural season) by Interactive Advertising Bureau Hong Kong (iAB HK) in 2021, and officially became an Affiliated Member of The Association of Accredited Advertising Agencies in 2021. The company’s regional teams are situated in the Philippines and mainland China.
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