GoGoChart Technology Limited, an award-winning global mobile marketing and technology enabler who is the Google App partner in Hong Kong, has recently been awarded Deloitte’s Hong Kong Technology Fast Award and Rising Star Program 2021, remarking the company’s second consecutive win of this award thanks to its robust three-year revenue growth at 102%. The team proudly attended the award ceremony as one of the Cyberport start-up community members.
In addition, GoGoChart team has also attended the 2021 Qianhai Guangdong-Hong Kong-Macao-Taiwan Youth Innovation and Entrepreneurship Competition awards ceremony hosted by The Y.Elites Association, and took home the Innovation Elite@Qianhai award under Corporate Growth Group, receiving the entrepreneurial funding together with the other 11 entrepreneurial awardees.
According to the latest report from Sensor Tower, the data and market intelligence provider of the mobile app ecosystem, global consumers’ spending on mobile apps in 2021 reached US$133 billion (approximately HK$1 trillion), an increase of 19.7% and 21% from 2020 and 2019 respectively, embodying enormous business opportunity. Riding on the momentum of GoGoChart’s outstanding performance achieved in Hong Kong and the APAC region, the company has officially expanded its footprint into the Greater Bay Area (GBA) with an office set up in Shenzhen, elevating mobile apps and brands from mainland China for their journey of going global.
Meanwhile, GoGoChart is also actively diversifying and digitalizing its business model with the ongoing research and development of an intelligent advertising platform called CMP (Campaign Management Platform). The smart CMP aims to enable brands with relatively limited budget to automatically manage their mobile app and online marketing and advertising efforts. The platform is expected to be rolled out within a year, potentially exceeding the current revenue level generated by existing business streams.
Daniel Lo, Founder and CEO of GoGoChart said, “While mobile apps have become the essential for global consumers, they have brought opportunities and challenges to global brands. As a leading mobile marketing technology brand in the region, GoGoChart not only provides premium services for mobile app brands in Hong Kong, but is also ambitious in developing an intelligent advertising platform and replicating this success model to mainland China. We hope to seize the opportunities in the GBA, bridging Hong Kong with the entire mainland for the next leap of our business in the coming three to five years.”
