GoGoChart Celebrates Its 6th Anniversary
Since its inception in 2016, GoGoChart Group has successfully promoted over 2,000 brands from all over the world. Stepping into our 6th year, we are making more changes to adapt to a whole new era; our services are now not limited to mobile marketing but have crossed over into the territory of Web3 as well.
Daniel Lo, founder and CEO of GoGoChart Group, said: “GoGoChart is no longer categorized as just “mobile marketing” or “agency”. With the way the current trend is going, a digital transformation is forthcoming. To adjust, we will continue to innovate and expand our range of services, introducing performance-oriented marketing strategies to clients; using technology to break new ground and elevate qualities in the industry.”
Our goal remains unchanged, we hope to diversify our marketing services and continue to empower our clients. And we would like to take this opportunity to walk you through the journey and growth of GoGoChart Group.
It all started with mobile marketing in 2016
GoGoChart was founded 6 years ago. It was a time when many local companies in Hong Kong only offered app development services, with only a few options available for app promotions. We saw an opportunity and started offering professional mobile marketing services in both Hong Kong and eventually the global market. Our success has led us to become the partner of Apple, Google, Meta and Twitter, and closed our seed round investment in 2017.
We reached new heights when being awarded the 2019 and 2021 Deloitte Hong Kong Technology Fast & Rising Star Program awards, and the Best Use of Mobile Online Campaign (inaugural season) by IAB Hong Kong in 2021 respectively. These achievements recognized our strengths and power in the industry throughout the years.
Fast-growing over the past 6 years
The company size, number of clients, and revenue of GoGoChart have risen significantly in numbers over the past 6 years. Stretching in scale and beyond Hong Kong, we have branched out into China, Philippines and Taiwan growing from a team of 5 people to a team of 36 people.
In the early days of GoGoChart, 95% of our clients were mobile game companies. Over the past few years we have developed and diversified into multiple categories of customer bases across different industries and sectors. Manufacturing, retail, software, mobile application, gaming, news and entertainment, telecom, finance, web3, real estate, marketing, public relations, education, automotive, etc, achieving over 2,000 brands in across 20 countries. This is the beauty of “mobile”, there’s supposed to be “boundaryless”.
In 2021, we achieved over HKD 50 million in revenue, a 265% increase from 2020. In the first quarter of 2021, triple-digit percentage growth in revenue was made, indicating notable business growth of GoGoChart and the diversification of our client portfolio.
Embarking on a new chapter of Innovation in 2022 – Web3 Marketing
In recent years we have witnessed the emergence of web3, a brand new phenomenon that has been changing our lives in many facets with the by-products of its technology. Cryptocurrency, NFTs, and metaverse projects are just some of the many examples. Ever since Facebook announced its decision to change its name to Meta, the market has shown great interest and curiosity in web3. Businesses have rolled out product after product to catch up with the current trend.
Amid its booming popularity, we saw substantial demands for web3 marketing services. More and more businesses have been trying their hand at web3 projects, but the lack of knowledge and guidance has prevented them from preparing, launching, and even promoting their web3 projects effectively. As a result, we set up a fully-owned subsidiary Titans Block at the end of 2021, making use of our professional experiences and unique insights to provide clients with bespoke web3 consultation and professional marketing solutions. So far, we have helped a number of brands such as Tamjai International on their first NFT project “Souper Hero”, MetaSnake the metaverse project of METASENS, and the NFT game Apeiron by promoting their web3 projects, all of which have achieved outstanding marketing results.
In addition to implementing web3’s marketing services, we have launched a Software as a Service (SaaS) platform, and are rolling out our Marketing Campaign Management Platform (CMP). Without the need to possess any sophisticated skills or knowledge beforehand, our clients can market and set up campaigns to promote their apps through these platforms, bringing them an unprecedented one-stop marketing experience.
Become the pioneer in Asia’s Web3 space
Moving onwards, GoGoChart Group will continue to provide high-quality, innovative and reliable marketing solutions to clients globally and follow closely with the development of web3. Our goal is to become a leader in the field of web3 in Asia.
To actualize our expansion plans, we have completed the Series B financing round and raised HKD 46 million in the second quarter. The funds raised will be allocated for business expansion in China, Japan, Taiwan, United States, Europe and Dubai, and to technology research and development. We have an in-depth partnership with Taiwan’s technology platforms to further diversify our services in the future.
Thank you for your trust in GoGoChart!
The success we achieved over these 6 glorious years was made possible only through the hard work of our teams. We would also like to thank our clients and partners for their trust in GoGoChart. To express our gratitude, we promise to stay passionate, to be innovative, to continue to offer only the best to our clients and become the reliable partner within the industry. Let’s look forward to the seventh anniversary together with hope and pride.