Category: Social Media

Facebook ad manager

How Effective are Facebook Ads?

Facebook Ads is one of the most cost-effective and analytical marketing tools in the industry. However, it is neglected by many small and medium businesses in Hong Kong. Here’s why Facebook Ads has the potential to become an essential part of your marketing strategy.   Regularly overlooked, Facebook Ads have become an integral component of many […]

covid 19 mask on wall

How Has the Pandemic Reshaped Marketing?

The COVID-19 pandemic has spread around the world and it’s still unclear when it’ll all be over. The pandemic has changed our behaviours and lifestyles, even forcing many businesses to shut down, and making most people stay inside their homes. This increase internet usage by 70%. And mobile app usage increased by 40% according to […]

7 Chinese New Year Myths

We’re all familiar with myths, legends, and fairytales. It’s always interesting to see how they explain traditions that we still have in modern society today — the things we feel are normal, but are actually quite weird if we think about it. So why do the Chinese celebrate the Spring Festival (Chinese New Year) the […]

6 Things You Need To Know About Launching Your App Into China

Launching your app into China offers a huge opportunity which most app developers and publishers can’t afford to miss. Here are 6 Things you need to know before launching your app into China. 1. Learn About the Different App Stores There are hundreds of different Android mobile app stores in China, with each one focusing […]